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(HTM 370) Meetings and Convention Management

Management and operation of conventions, meetings, trade shows and exhibitions for both profit and non-profit organizations. Emphasizes program planning, budgeting, contracts, marketing, public relations, site and facility selection, exhibit planning and marketing, transportation, food and lodging arrangements, and career opportunities. A convention/meeting planning project will be required for successful completion of the course.

Credit Hours 3.0 Lecture
Prerequisites HTM 285, HTM 304
Offered Fall, Winter
Programs -

Course Outcomes