(COMM 363) Strategic Communication
This course teaches key strategic communication principles and practical skills for students who are interested in media-related fields such as advertising, public relations, health communications, and political campaigns, social media strategies, etc.
| Credit Hours | 3.0 Lecture |
|---|---|
| Prerequisites | COMM 200 |
| Offered | Fall, Winter |
| Programs | B.A. Communication, Media and Culture | Communication, Media and Culture Minor |
Course Learning Outcomes
- Know the profession of strategic communication
- Plan and implement a strategic communication campaign
- Learn to communicate effectively through various media formats
- Design a website to show elements of the campaign