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Communication, Media and Culture (BA)

Hours - 39 Credit Hours
Effective Sep. 2020
Last Revised 7/16/2020
Holokai Category: Arts & Humanities

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Program Requirements


Core Requirements — 15 Credits

Course Number Title Semesters Offered Credit Hours Prerequisites
COMM 110 Intercultural Communication F, W, S 3.0
COMM 200 Mass Communication and Society F, W, S 3.0
COMM 251 Introduction to Cultural Theory F, W, S 3.0 ENGL 101
COMM 360 Communication Theory and Method F, W 3.0 COMM 200, COMM 251
COMM 490 Senior Seminar F, W, S 3.0 COMM 360; Must be taken during last year of study


Major Electives: Choose Six — 18 Credits

Course Number Title Semesters Offered Credit Hours Prerequisites
COMM 211 Media Writing F 3.0 ENGL 101
COMM 280 Gender, Race and Culture F, W 3.0 COMM 110
COMM 301 The Internet and Society S 3.0 COMM 200 or 211
COMM 305 Communication and Popular Culture S 3.0 COMM 200
COMM 326 Issues in Global Communication F 3.0 COMM 200 or 251
COMM 353 Organizational Communication F 3.0 COMM 110 or Permission of Instructor
COMM 399R Internship in Communication F, W, S 3.0 Junior of Senior Status
COMM 410 Political Communication F 3.0 COMM 200, COMM 251
COMM 420 Media and Culture S 3.0 COMM 200, COMM 251
COMM 430 Media Law and Ethics W 3.0 COMM 200


Other Electives: Choose Two — 6 Credits

Course Number Title Semesters Offered Credit Hours Prerequisites
ANTH 105, 391, 445, 460 Variable 3.0 Variable
COMM 323 Multimedia Production W 3.0 COMM 211
FILM 102, 300, 365R Variable 3.0 Variable
HIST 423 Modern Nationalism and Globalization W 3.0
HUM 151, 251, 3XX Variable 3.0 Variable


    Additional Program Requirements

    1. All major course grades must be C- or better.
    2. Only one retake per course is allowed across all major required coursework.
    3. No more than 3 total retakes are allowed across all major required coursework.

    Program Outcomes

    Upon completing a major in Communication, Media & Culture, students will:

    • Understand history and diversity of the communication discipline.
    • Demonstrate knowledge of communication theory and application.
    • Think critically to develop innovative and well-founded perspectives.
    • Broaden knowledge of role of media in various cultures.
    • Use technology to communicate effectively in various settings and contexts.
    • Demonstrate appropriate and professional ethical behavior.

    Program Description

    Media of communication play a crucial role in shaping the world we live in: from the press, to social media, to film and to other entertainment media. The communication studies curriculum teaches students the foundation of ethical and effective communication. The curriculum includes a wide range of topics, addressing important issues such as media criticism, message design, media processes and effects. Students are expected to develop analytical, leadership, teamwork skills, and the ability to articulate, in verbal and written forms, ideas in the contemporary media landscape.


    Career Opportunities


    A major in Communication, Media & Culture provides a rigorous degree that prepares students for graduate professional programs in business and public administration, public relations, journalism, as well as for graduate academic programs in fields such as communication studies, media studies, American studies, and other interdisciplinary programs.

    As a terminal degree, the major prepares highly desirable and competent professional consultants, Business & Government communications specialists, freelance or writers for journals, magazines, or other media outlets.