(ENTR 283) New Venture Creation
Introduction to small business creation, including: fundamentals of sales and capital. Uses mentors and case studies. Learn traits and practices of entrepreneurs and small business owners, managerial processes used to identify, establish, and operate a new business, and/or purchase an existing business, including elements of business plan modeling.
Credit Hours | 3.0 Lecture |
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Prerequisites | ENTR 180 |
Offered | Fall, Winter, Spring |
Programs | Digital Business Certificate, Entrepreneurship Minor |
Course Learning Outcomes
With the successful completion of course requirements, the student will be able to do the following:
- Effectively recruit prospective customers for business model validation experiments.
- Design and execute business model validation experiments.
- Conduct interviews to understand the emotional perspective of a customer.
- Utilize data from business validation experiments to devise and iterate potential solutions to a customer's problems.
- Assess the financial viability of potential solutions to customer's problems.
- Describe a validation journey and understanding of the validation journey process.